Immersive Stream for XR (Preview)

Immersive Stream for XR is a service that renders eXtended Reality (XR) experiences using Google Cloud’s GPUs and streams them to millions of mobile devices around the world.

Showcases

A collection of customer examples.

F-150 Lightning 'Strike Anywhere' Experience

Allows users to learn about and experience Ford’s new all-electric F-150 Lightning with thirteen interactive animations, including the innovative Mega Power Frunk, and more.

This experience is optimized for users in North America.*

QR code for F-150 Lightning 'Strike Anywhere' Experience.

Scan to try the demo

Immersive Virtual Shopping Journey with KDDI

Use any device to start shopping from anywhere, browse the types, configure the outfits as you like, and get the real feeling of how it really looks in the real world using AR technology.

This experience is optimized for users in North America, Europe, and Asia Pacific.*

QR code for Immersive Virtual Shopping Journey with KDDI.

Scan to try the demo

Virtual Samples of Clothing for Sustainable Fashion

Photo-realistic virtual samples of clothing realizes sustainable fashion with less amount of waste.

This experience is optimized for users in North America, Europe, and Asia Pacific.*

QR code for Virtual Samples of Clothing for Sustainable Fashion.

Scan to try the demo

Next-Gen Home Improvement Experience with Lowe’s

Lowe’s Innovation Labs is using Immersive Stream for XR to help customers design and visualize their dream kitchen.

This experience is optimized for users in North America.*

QR code for Next-Gen Home Improvement Experience with Lowe’s.

Scan to try the demo

Experience the BMW i4 and iX through Augmented Reality

BMW is using Immersive Stream for XR to allow users to digitally place the BMW iX and BMW i4 into any real-world environment in vivid detail with usable virtual features such as changing paint colors, lighting elements, and more.

This experience is optimized for users in North America.*

QR code for Experience the BMW i4 and iX through Augmented Reality.

Scan to try the demo

Ford Ranger’s Immersive Virtual Showroom

Explore the photorealistic exterior and interior of Ford’s Next-Gen Ranger, tap on 3D hotspots to discover key features, configure your ideal vehicle in 3D and view in AR.

This experience is optimized for users in Asia Pacific.*

QR code for Ford Ranger’s Immersive Virtual Showroom.

Scan to try the demo

STB Transforming Tourism with Technology

On the forefront of innovation in travel, Singapore Tourism Board is prototyping next-generation travel planning experiences using Immersive Stream for XR, providing cinematic discovery of Singapore wherever you are.

*We stream GB level contents to your mobile in real time through Google Cloud data centers. Due to your location with regard to the data centers and internet bandwidth, you may experience slowness or be unable to connect to the experience.

Developer Resources

Get started quickly with useful resources and documentation.

Visit Immersive Stream for XR Product Page on Google Cloud to learn more or email us at immersive-stream-xr-info@google.com